Use Cases — Marketing

Social Content Creator

Generates platform-specific posts for LinkedIn, Instagram, and X from your content strategy, blog articles, and campaign briefs. Adapts tone and format per platform and schedules for review.

Billing unit

Per post created

Pay only for the value delivered. No upfront cost.

The result

Every blog post, event, and campaign generates a ready-to-publish set of social posts automatically. The team reviews and approves in minutes.

The problem

What happens without this agent.

Before

The social team spends hours adapting a single piece of content for multiple platforms. Posting frequency drops when the team is busy with campaigns.

How it works

Step by step: how the Social Content Creator operates.

Every action is logged, auditable, and executed inside your Microsoft 365 environment. Nothing leaves your tenant.

  1. 1

    New content published to SharePoint or blog triggers the agent

  2. 2

    Agent reads the content and extracts key messages

  3. 3

    Generates 3 platform variants: LinkedIn (professional), Instagram (visual hook), X (punchy)

  4. 4

    Applies brand voice guidelines stored in SharePoint

  5. 5

    Posts drafts to Marketing approval channel in Teams

  6. 6

    Logs approved posts to the content calendar

Why it matters

Built for your Marketing team.

The Social Content Creator is designed specifically for Marketing processes. It connects to your existing systems, works inside your Microsoft 365 environment, and delivers measurable results from day one.

  • Zero upfront cost

    Development is fully covered. You pay only per post created, starting from the first one the agent handles.

  • Inside your perimeter

    The agent operates entirely within your Microsoft 365 tenant. No data is shared with third-party platforms.

  • Agreed metrics, transparent pricing

    Before deployment, we agree what success looks like and how much each action costs. No surprises.

  • Production-ready in weeks

    We scope, build, and deploy in a structured sprint. Your team sees results within the first billing cycle.

Before vs. After

Without the agent

The social team spends hours adapting a single piece of content for multiple platforms. Posting frequency drops when the team is busy with campaigns.

With the agent

Every blog post, event, and campaign generates a ready-to-publish set of social posts automatically. The team reviews and approves in minutes.

FAQ

Common questions about the Social Content Creator.

What does the Social Content Creator do?
Generates platform-specific posts for LinkedIn, Instagram, and X from your content strategy, blog articles, and campaign briefs. Adapts tone and format per platform and schedules for review.
What is the business impact of the Social Content Creator?
Every blog post, event, and campaign generates a ready-to-publish set of social posts automatically. The team reviews and approves in minutes.
How is the Social Content Creator deployed?
The Social Content Creator is deployed directly inside your Microsoft 365 environment. It integrates with your existing tools — Teams, SharePoint, your Marketing systems — through secure MCP connectors. There is zero upfront cost: the agent is built to your specifications and you pay only per post created.
How much does the Social Content Creator cost?
The Social Content Creator follows theywork365's pay-per-action model: you pay only per post created, with no upfront development fee. Pricing is agreed before deployment based on your expected usage volume. This means the ROI is calculable from day one.

Ready to deploy the Social Content Creator?

Talk to an expert. We'll scope the agent to your exact processes in one call — no commitment required.

Talk to an Expert